Culturally Relevant Campaigns
Easter, Black Friday, Mental Health Week — campaigns built around the moments that matter.
How it works
The biggest brands don't just post — they show up at the right time with the right message. We use strategy to tie your brand into culturally relevant seasonal moments, from Easter and Christmas to Mental Health Awareness Week, Black Friday, Back to School, and everything in between. Every campaign is designed to make your brand part of the cultural conversation — not chasing it.
What we deliver
- Seasonal campaign strategy and planning across the full cultural calendar
- Easter, Christmas, Black Friday, Valentine's Day, and key retail moments
- Mental Health Week, Pride, Awareness Days, and purpose-led campaigns
- Back to School, Summer, Freshers Week, and audience-specific moments
- Campaign ideation that ties your products to what people are already talking about
- Cross-service activation — combining influencer, live selling, and content around key dates
- Post-campaign reporting with clear ROI attribution per moment
Moments that mattered.
Real results from real campaigns.
ManiLife Moments
50 Creators
Launch ManiLife’s limited-edition product on TikTok Shop and create a high-impact social commerce moment that would drive rapid sell-through without relying on paid ads.
2 days
Full Sell-Out
£0
Paid Spend
800K+
Total Views
3.2%
CTR
Pukka Tea Moments
50 Creators / Month
BeaSocial works with Pukka on a long-term retainer spanning campaigns, live selling and affiliate — building an always-on TikTok Shop presence that drives consistent revenue and new customer acquisition across every key moment in the calendar.
£4K
GMV from 1 LIVE
87.8%
New Customers
20K+
LIVE Views
664K+
Impressions
Leonardo Hotels Moments
Leonardo Hotels wanted to create a creator-led campaign that positioned the hotels as the perfect destination for business travel, events, city breaks and family stays — tapping into multiple travel audiences through relatable, lifestyle-led content across TikTok and social media.
14.5%
Above Benchmarks
81.9%
Top Creator ER
6
Macro Creators
Best
Performing Content
Drest Moments
Create a TikTok-native campaign for Drest focused on driving app downloads by tapping into female gamers, fashion lovers and Gen Z audiences through authentic creator content.
35.8%
Engagement Rate
132K+
Views
900+
Comments
Gen Z
Audience Reached
Vanish Moments
Build a strong TikTok presence for Vanish UK by launching a mass awareness campaign centred around relatable everyday moments and household challenges — positioning Vanish as the go-to stain removal solution across parenting, beauty, fashion and lifestyle audiences.
165
Content Pieces
£45
Avg CPM
5+
Communities
6
Month Campaign
Let's Replay Moments
1,000 Total Creators
Expand into a Gen Z audience by positioning Let's Replay games as the perfect product for university students and Freshers Week — scaling the TikTok account to over 80,000 followers and turning Freshers Week into a social commerce moment.
80K+
Followers
230%
GMV Growth
2.5M+
Views
40%
Gen Z Growth
Bezzie Moments
Launch a product and brand completely for socials — tapping into trends, creators, live selling, website, Shopify, Amazon and making it culturally relevant to the kids space. Partnered with major influencer Lydia (900K+ followers) to face the brand.
#1
Best Selling
59M+
TikTok Views
70K+
Followers
5K+
Orders
Ready to create your
culturally relevant campaigns moment?
Book a call and let's build a bespoke strategy for your brand.